Identity Is Destiny

Leadership and the Roots of Value Creation

Laurence Ackerman (Author)

Publication date: 03/01/2000

Identity Is Destiny
  • The first business book to focus on the profound impact of identity on an organization's ability to create value
  • Transcends the superficial elements of "corporate identity", such as names, logos and brands, to reveal what lies at the heart of every company
  • Demonstrates how organizations that are aware of their identities can discover and realize their true potential

In this time when "change is everything," leaders and people at all levels of organizations need guideposts to live, work and grow by - unshakable principles that can be relied upon implicitly, irrespective of how much technology and globalization drive people to change. Today, organizations and individuals alike need a compass with which to set a course that is true and that they can believe in no matter what.

In this groundbreaking book, Laurence Ackerman reveals that identity - the unique characteristics that define who we are-is such a compass. Surprisingly, Identity Is Destiny shows that organizations who are best able to adapt to change are those whose leaders understand and "invest in"-rather than change-their companies' unique identities. It is when leaders align strategic development and day-to-day operations with their company's unique, value-creating capacities that identity truly becomes destiny.

The author illustrates how identity gives rise to culture, that identity precedes strategy, and that, most important, companies like individuals, can never be other than who they are.

Ackerman describes three features that mark organizations who are led according to their true identities: grand efficiency - having all parts of the enterprise working in sync; integrity - in the sense of unity, or "wholeness;" and endurance-the possibility of the company living in perpetuity. The author goes on to provide a comprehensive blueprint for "identity-based management"-everyday decision-making and action-that reveals a path to authentic leadership.

When it is clear who a company is, Ackerman explains, everything else follows naturally: making acquisitions that fulfill their promise; hiring and retaining people who "fit in;" developing marketing and product strategies that make sense for customers and the company alike; establishing partnerships that work.

Read more and meet author below



Hardcover:
9781576750681

$27.95
(member price: $25.16)
Free shipping on all orders from the BK Publishers store.
Or find a local bookseller with Indiebound.

Other Available Formats and Editions

9781605096193

$27.95
(member price: $19.57)
Bulk Discounts
Rights Information


Featured Books



More About This Product

Overview

  • The first business book to focus on the profound impact of identity on an organization's ability to create value
  • Transcends the superficial elements of "corporate identity", such as names, logos and brands, to reveal what lies at the heart of every company
  • Demonstrates how organizations that are aware of their identities can discover and realize their true potential

In this time when "change is everything," leaders and people at all levels of organizations need guideposts to live, work and grow by - unshakable principles that can be relied upon implicitly, irrespective of how much technology and globalization drive people to change. Today, organizations and individuals alike need a compass with which to set a course that is true and that they can believe in no matter what.

In this groundbreaking book, Laurence Ackerman reveals that identity - the unique characteristics that define who we are-is such a compass. Surprisingly, Identity Is Destiny shows that organizations who are best able to adapt to change are those whose leaders understand and "invest in"-rather than change-their companies' unique identities. It is when leaders align strategic development and day-to-day operations with their company's unique, value-creating capacities that identity truly becomes destiny.

The author illustrates how identity gives rise to culture, that identity precedes strategy, and that, most important, companies like individuals, can never be other than who they are.

Ackerman describes three features that mark organizations who are led according to their true identities: grand efficiency - having all parts of the enterprise working in sync; integrity - in the sense of unity, or "wholeness;" and endurance-the possibility of the company living in perpetuity. The author goes on to provide a comprehensive blueprint for "identity-based management"-everyday decision-making and action-that reveals a path to authentic leadership.

When it is clear who a company is, Ackerman explains, everything else follows naturally: making acquisitions that fulfill their promise; hiring and retaining people who "fit in;" developing marketing and product strategies that make sense for customers and the company alike; establishing partnerships that work.

Back to Top ↑

Meet the Author


Visit Author Page - Laurence Ackerman

Larry Ackerman is a leading authority on organizational and personal identity. He is the founder of The Identity Circle, a consulting and coaching firm based in Westport, Connecticut that helps organizations and individuals thrive.

In a professional career spanning more than 30 years, Mr. Ackerman has helped meet some of the most complex challenges facing large organizations struggling to find purpose and distinguish themselves in their fields. As a personal coach to executives, as well as consultant to their institutions, Larry’s insights have assisted many leaders in discovering the keys not just to survive, but to flourish. His clients have included AARP, Alcoa, Dow Chemical, EDS, Fidelity Investments, Lockheed Martin, Maytag, Norsk Hydro, SKF, and State Farm Insurance.

Larry has published two groundbreaking books on identity. His first book, Identity Is Destiny: Leadership and the Roots of Value Creation, is aimed at senior executives who want to tap into the uniqueness and potential of their institutions. His second book, The Identity Code: The 8 Essential Questions for Finding your Purpose and Place in the World is for individuals seeking to create more fulfilling, more meaningful lives. He is also the author of numerous articles on identity and its impact on brand, leadership, and culture.

Larry Ackerman has been a guest speaker at the Yale School of Management, The Wharton School of Business, Chicago’s Booth School of Business, Pepperdine University, and UCLA’s Anderson School. Larry shares his insights in broadcast interviews nationwide, is a top-rated speaker for The Conference Board, and is a sought-after keynote for leading organizations.

Larry has a BA in English from Carnegie-Mellon University and an MS in Communications and Industrial Management from Boston University. Additionally, he is a graduate of LifeLaunch, the initial coaching program of the Hudson Institute of Santa Barbara, and holds an Associate Coach Certification (ACC) with the International Coach Federation.

Back to Top ↑


Table of Contents


Introduction: Leadership Meets Identity

Chapter 1: The Law of Being

Chapter 2: The Law of Individuality

Chapter 3: The Law of Constancy

Chapter 4: The Law of Will

Chapter 5: The Law of Possibility

Chapter 6: The Law of Relationship

Chapter 7: The Law of Comprehension

Chapter 8: The Law of the Cycle

Chapter 9: Realizing the Promise of Identity-Based Management

Back to Top ↑

Endorsements


"Identity Is Destiny is not your garden variety how-to-be-a-leader book. It is a deep, insightful, uplifting account of leadership as a way of living. Ackerman's natural laws ring true as universal ways that people find identity and mastery by understanding their inner selves, connecting to others, and creating meaningful work that helps organizations and societies prosper. Both personally inspiring and business savvy-a winning combination."

-Rosabeth Moss Kanter, Harvard Business School, author of World Class and Rosabeth Moss Kanter on the Frontiers of Management

"Identity Is Destiny is an insightful book that will help interested readers become exceptional leaders. In walking the reader through the 'Laws of Identity, Ackerman allows one to experience truths that will enable managers to exploit their companies' inherent profit potential, and create value and wealth if applied to all aspects of day-to-day business. Understanding the simple truths imparted in the pages of this fascinating book will help anyone, at any level, in any business become a wiser, more effective leader."

-Vernon Loucks, Jr., Chairman, Baxter International

"Here is a new management tool for business leaders that answers the toughest of questions: Who are we and what business are we in?"

-Jeffrey Fox, CEO, Fox & Company, and author of How to Become a CEO

"This book is powerful... it reveals new truths that managers have not been exposed to before. The principles contained within the Laws of Identity are new knowledge in the field."

-Mark Mendenhall, Professor of Business, University of Tennessee

"Identity Is Destiny really hums. It's fresh, new and risky ... The timelessness of the ideas comes through in Ackerman's 'Laws of Identity.' The book is absolutely phenomenal."

-Eileen Kraus, Chairman, Fleet Bank, Connecticut

"Identity is Destiny is a grand undertaking. Ackerman's cutting- edge contribution is recognizing the linkages between individual and organizational identity, and providing specific roadmaps for leaders, managers, and individuals to follow in comprehending their own organizations as living, moving beings. This is not simply a book for leaders and management consultants. It represents a significant resource for anyone, inside and outside organizations, who wishes to understand how realizing their own unique gifts and abilities can help them reach their full potential."

-Donald E. Gibson, Yale School of Management

"Many books are written each year espousing principles without authenticity. Ackerman's personal connection to the concept of identity creates an authenticity that makes the book for more credible than most 'how-to' business books. Identity Is Destiny is a must-read for any executive looking to unlock the true value and potential of their company."

-David Lebow, Chief Operating Officer, Office of Product and Strategy, AMFM, Inc.

Back to Top ↑