I created 38enso Consulting in 2009. I advise publishing companies, authors, booksellers, agents, anyone involved in the book industry. My work is split between helping publishers adapt to working with start-ups entering the publishing industry. I also consult regarding sales force structure;...
I created 38enso Consulting in 2009. I advise publishing companies, authors, booksellers, agents, anyone involved in the book industry. My work is split between helping publishers adapt to working with start-ups entering the publishing industry. I also consult regarding sales force structure; distribution models; and creating verticals within the publishers.
I have written numerous research papers and reports. I have created many strategic plans based on this research. I am also available to help execute these plans.
I have been in the book publishing and selling industry since 1987. I graduated with a BA in History and a BS in Finance and was starting a masters program at Univ. of Missouri – Columbia. I had a job as a receiving clerk in a Waldenbooks backroom in Columbia, MO. After three months, I was promoted to store manager. I moved to St. Louis to take that job. After two years in St.Louis, I re-located to south Florida to open bookstores for the chain and then to the home office in Stamford, CT. I was a national book buyer for Waldenbooks [1200 stores strong] for 3.5 years. I also earned my MBA at this time from Univ.of Connecticut — Stamford. I went to school two nights a week and every other weekend.
I moved to Ballantine next [a division of Random House]. I worked in National Accounts. Then I moved into a corporate position and helped to establish the NAMR program. It was a group dedicated to working with and in the B&N and Borders stores but employed by RH. Inc. I worked my way up at RH to VP-Sales Director. I worked for many imprints including little Random; Knopf; Vintage; Modern Library; and approximately 30 other imprints. After 8.5 years, it was time to move on. I returned to my mid-west roots and took a position as VP – Sales/Marketing/Publicity at Sourcebooks, an independent publisher based in Naperville, IL. A very productive two years but it was time to get back to NYC. I didn’t realize how much I had missed it here. I took a position at Scholastic as VP of Sales. While there, I helped direct the sales and distribution efforts of HARRY POTTER 6. I then returned to Random House and worked directly for the publisher (not Sales as before) working with sales, marketing, publicity, authors, agents and editors. I stayed there for three years and left in January 2009.